Let's be honest. E-commerce in South Africa, in 2014, is still in its infancy. Compared to the rest of the world, we aren't even close yet. So what's the hold up?
A lot of our time and thinking is spent about what constitutes a good “user experience”. What is really at the heart of good UX?
There has been a massive amount of buzz generated around “responsive design” (RD) and how it’s the future of web design.
It’s now (thankfully) common knowledge that a meticulously strategized social media campaign can do wonders for your brand awareness and exposure.
Remarketing (also known as behavioural targeting) is a Google Adwords feature that allows you to get your message across and connect with your users based on their past interaction and visits.
In recent times, brands have been paying a lot more attention to their websites, specifically as to how they render on different smartphones and mobile devices.
Over the past five years social media has risen through the ranks to a serious and highly regarded marketing channel
In our previous post we explained what Content Strategy is, why it’s important and how it ties in with your website design as far as specifying features such as content models, metadata and work flow.
Following on from the previous article, we’re going to delve a little deeper into Social Commerce and look at a couple more aspects of what is set to be online marketing’s next big thing.